A good Beauty of Joseon routine for men can be just three steps: a gentle cleanser, a lightweight moisturizer, and sunscreen in the morning. Add one serum if you want to target something specific, like dullness or oiliness. Products like Green Plum Refreshing Cleanser, Red Bean Water Gel and Relief Sun Aqua-Fresh are light, quick to apply, and do not feel heavy, which makes them a natural fit for anyone new to skincare.
The 3-step routine
| Step | Product | Time |
|---|---|---|
| 1. Cleanse | Green Plum Refreshing Cleanser | 1 minute |
| 2. Moisturize | Red Bean Water Gel | 30 seconds |
| 3. Protect (AM) | Relief Sun Aqua-Fresh | 30 seconds |
In the evening, cleanse and moisturize. That is it.
Why sunscreen is the most important step
Daily sunscreen helps protect skin from sunburn and from UV that contributes to visible aging and uneven tone over time. Many men skip it because of greasy or white-cast experiences with older sunscreens. Lighter formulas like Relief Sun and Relief Sun Aqua-Fresh are designed to feel comfortable for daily wear. Use about two finger-lengths for face and neck, and do not forget the ears and the back of the neck if your hair is short.
Adding one serum
| Goal | Serum |
|---|---|
| Shine and a fresher look | Glow Serum |
| Dull, tired-looking skin | Light On Serum |
| Redness or irritation after shaving | Calming Barrier Serum |
| Dry or dehydrated skin | Revive Serum |
Apply two or three drops after cleansing and before moisturizer.
Skincare and shaving
Before shaving
- Wash with lukewarm water and the Green Plum cleanser to soften hair and remove oil.
- Use a shaving cream or gel suited to your skin.
- Avoid exfoliating right before shaving; both can irritate.
After shaving
- Rinse with cool water and pat dry.
- Apply the Calming Barrier Serum or Ginseng Essence Water if your skin feels warm or tight.
- Follow with moisturizer, then sunscreen in the morning.
- Avoid applying products to cuts until they have stopped bleeding.
Routine for beards
If you have a beard, cleanse the skin underneath gently with your fingertips. Lightweight moisturizers like Red Bean Water Gel spread more easily through stubble than thick creams. Sunscreen should still cover any exposed skin.
Oily skin vs dry skin for men
- Oily: Green Plum cleanser twice daily, Red Bean Water Gel, Relief Sun Aqua-Fresh. Blot or reapply with the Matte Sun Stick if you are outdoors.
- Dry: water rinse in the morning, Green Plum cleanser at night, Dynasty Cream, Relief Sun.
- Combination: follow our combination skin routine.
Sports, gym and outdoor work
- Cleanse after heavy sweating to remove sweat and sunscreen residue.
- Reapply sunscreen every two hours outdoors and after sweating or towelling.
- A sunscreen stick is easy to carry in a gym bag or work truck.
Common mistakes men make with skincare
- Using body soap on the face, which can feel harsh and drying.
- Skipping moisturizer because the skin is oily.
- Using too little sunscreen or only in summer.
- Trying too many products at once.
A 2-week plan to build the habit
- Days 1 to 7: cleanse morning and night, moisturize.
- Days 8 to 14: add sunscreen every morning.
- After week 2: optionally add one serum.
Keeping products next to your toothbrush makes the routine easy to remember. For a fuller step-by-step, see our morning routine.
Building a routine that sticks
The best routine is the one you will actually follow. A few practical tricks help:
- Link it to habits you already have. Cleanse and moisturize right after brushing your teeth.
- Keep products visible. If they are hidden in a drawer, they are easy to forget.
- Use a sunscreen you like the feel of. If it feels greasy, you will skip it. Try Aqua-Fresh or the Matte Sun Stick if a cream does not suit you.
- Do not chase quick results. Give any new product four to six weeks before judging it.
- Keep a travel set. A small cleanser, moisturizer and sun stick in a gym bag means you never break the habit.
If you get razor bumps, persistent redness or acne that does not improve with a simple routine, a doctor or dermatologist can recommend treatment.
Where to buy in Canada
Build this routine from our product pages: Green Plum Refreshing Cleanser, Red Bean Water Gel and Relief Sun Aqua-Fresh. Each shows details and current Canadian buying options.
FAQ
Do men need different skincare products than women?
Not really. Skin type and concerns matter more than gender. Men’s skin can be oilier on average, so lighter textures are often preferred.
Will Relief Sun leave my face shiny?
Most users find it comfortable. If you have oily skin, Aqua-Fresh or the Matte Sun Stick may feel better.
Can I use the Calming Barrier Serum as an aftershave?
Many people like a soothing serum after shaving. Apply it to intact skin and follow with moisturizer.
Is a 3-step routine enough?
Yes. Cleanse, moisturize and protect cover the essentials. Add more only if you have a specific goal.

